Tremendous demand raised expectations, Tata will soon launch affordable AWD variant, know the reason and complete details

Tata Harrier EV AWD: Tata Motors Electric SUV Harrier.ev It has been receiving a huge response since its launch, but what has surprised the company the most is the demand for its AWD (All-Wheel Drive) variant. In view of the demand increasing faster than expected, Tata is now preparing to introduce new low-cost AWD variants. The objective is to make this premium, powerful and all-terrain electric SUV available to more and more customers at a better price.

The increasing craze of AWD changed the company’s strategy

Tata Motors earlier offered a 4WD system in the Hexa, but this option was removed after the body-on-frame model was discontinued in 2020. Now for the first time with the Harrier.ev, the company has brought back e-AWD technology in its line-up. This SUV has become the center of attraction especially for those customers who

• is fond of off-roading
• drive in hilly and snowy areas
• Want better traction on wet or slippery roads
• This is the reason why the craze for Harrier.ev is increasing rapidly in the AWD segment.

30% customers chose AWD variant, 10% more than expected

According to media reports, Tata Motors revealed that about 30% of customers purchasing Harrier.ev have chosen the AWD configuration. This figure is 10% more than the company’s expectations, considering that Tata is now preparing new lower priced AWD variants so that more customers can take advantage of this feature.

Powerful motor setup: 390 hp power and 504 Nm torque

Tata Harrier.ev AWD has a setup of induction motor at the front and permanent magnet synchronous motor at the rear. The main source of power delivery in this is the rear motor.

• Front Motor: 116 kW (156 hp) / 164 Nm
• Rear Motor: 175 kW (235 hp) / 304 Nm
• Rear motor in boost mode: Torque increases to 340 Nm

Overall, this setup produces 291 kW (390 hp) of power and 504 Nm of torque, making this SUV one of the most powerful electric models in the segment.

Price and range: Up to 622 km of driving range in the top variant

Currently, Harrier.ev AWD is available only in the top-end Empowered trim. It has a 75 kWh extended-range LFP battery pack.

• Range: 622 km (ARAI-claimed)
• price: Rs 28.99 lakh (ex-showroom)

Now it is expected that Tata will soon launch a lower priced AWD variant, which will make this electric SUV accessible to more customers.