The awards gala at the Museu Nacional d’Art de Catalunya in Barcelona marked the moment of unveiling what will now be the image of the motorcycle racing World Championships moving forward.
This change comes as the acquisition of Dorna by Liberty Media is also underway. The new logo was designed by the Pentagram agency. The visual identity, including the typography, was also altered under the motto «The MotoGP of Tomorrow».
Despite 75 years of history, this is only the third time the MotoGP logo has undergone a radical change. Until 2001, the foundation was the acronym FIM (Fédération Internationale de Motocyclisme), and the image changed with the introduction of the MotoGP era in 2002 – undergoing minor adjustments in 2007.
Source: Dorna / MotoGP
Source: Dorna / MotoGP
Source: European Union Intelectual Property Office
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