EU says BlueSky is violating information disclosure rules

Delhi Delhi. Fast-growing social media platform BlueSky is violating EU rules by failing to disclose important details, a European Commission spokesperson told reporters during the daily briefing on Monday. “All platforms in the EU, even the smallest platforms that are below the threshold, which is the case with BlueSky, will have to have a dedicated page on their website detailing how many users they have in the EU And where they are legally established. This is not the case with BlueSky as of today,” the spokesperson said.

He also said that since BlueSky is below the threshold and is not classified as a very large platform under the EU Digital Services Act, the Commission has not yet contacted the company. Instead, it has contacted 27 national governments to see “if they can find any clues to BlueSky.”

BlueSky did not immediately respond to an emailed request for comment.

What is BlueSky?

BlueSky, a platform backed by former Twitter CEO Jack Dorsey, transitioned from an invitation-only format to public access in February. This initial invitation-only period allowed the site to develop moderation tools and various features. The platform shares similarities with Musk's Additionally, users can send direct messages, pin posts, and access “Starter Packs”, which provide curated lists of people and custom feeds to follow.

In mid-November, BlueSky reported an increase in total users, reaching 15 million, up from approximately 13 million at the end of October. This growth has been driven in part by X users looking for alternative platforms to express their views and engage in online discussions. Notably, this post-election surge in users is not the first instance where BlueSky has benefited from users moving away from X. The platform gained 2.6 million users in the week following the ban of X in Brazil in August, with 85 percent of those new users coming from Brazil. In October, BlueSky attracted nearly 500,000 new users in a single day when X announced that blocked accounts would be able to view users' public posts.

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