NEW DELHI New Delhi: The Indian mobility industry will double to cross $600 billion by 2030, and the sector will be driven by both traditional and emerging revenue pools, diverging from global trends, a report showed on Saturday.Google and According to the Think Mobility report unveiled by Boston Consulting Group (BCG) at the 'India Mobility Global Expo 2025', emerging revenue pools such as electric, shared and connected mobility are set to contribute $100 billion, signaling a strong move toward clean, sustainable mobility.
As electric vehicles (EVs) gain momentum, one in three consumers are considering them for their next purchase, with a distinct tradeoff between an electric four-wheeler (E4W) and an electric two-wheeler (E2W). Distinct preferences are emerging The report highlights the need for industry players to recognize the unique and rapidly evolving preferences of India's diverse mobility consumer groups.
According to Natarajan Shankar, Managing Director and Partner, BCG, India stands at the cusp of transformational change over the next few years. He said, “It is more important than ever for OEMs to effectively harness global innovations in EV, digital and AI. To be successful, they will have to align their offerings with the specific demands of Indian consumers.”
Notably, women now exert 52 percent influence in decision-making in the EV sector, up from 38 percent for internal combustion engine (ICE) vehicles. The report said these changes highlight the need for tailored marketing strategies. , which presents a significant opportunity for brands to refine their messaging and better connect with these emerging consumer segments.
Bhaskar Ramesh, director-omni-channel business, Google India, said, “With new ways to drive profits and changing customer preferences – led by Gen Z and women – digital shopping journeys are overtaking traditional ones, which are driven by personalization “Driven by growing demand.” Demand for features like infotainment, real-time parking assistance and anti-theft features is high in India – around 80 per cent – while demand for globally popular connected features like remote control is relatively low.
The report notes that one in four first-time car buyers are considering used cars, indicating a change in consumer perception.
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