Now Amazon has also taken a big step in the accelerating race of Artificial Intelligence. The company has launched Alexa+ web version of its popular voice assistant. With this, users will no longer need to be limited to smart speakers or mobile apps, rather they will be able to interact with Alexa+ directly through a web browser. It is believed that this step is a sign of preparation to directly challenge ChatGPT and Google Gemini.
Till now Alexa was mainly known as a voice assistant, but with Alexa+, Amazon is presenting it as a powerful AI chat platform.
What is Alexa+ web version?
The web version of Alexa+ will give users a text-based chat experience, similar to how they interact with ChatGPT or Gemini. As soon as they log in to the browser, users can ask questions, get information, get content written, and get AI help in everyday tasks.
Amazon claims that Alexa+ is smarter than before, better able to understand context and respond as per the user’s needs.
Which features will increase competition?
Many such features have been added to the Alexa+ web version, which take it beyond just a voice assistant. It can answer longer questions, help draft emails or notes, and even provide productivity tips.
Apart from this, connectivity with Amazon’s ecosystem is considered to be a major strength of Alexa+. Information related to shopping, order tracking and services will be more easily available through Alexa+.
How will ChatGPT and Gemini be challenged?
Till now, ChatGPT and Google Gemini have dominated the world of AI chatbots. The competition has become more interesting with the arrival of Alexa+ web version. While ChatGPT is considered strong in content and general knowledge, Gemini benefits from Google’s search and workspace.
Alexa+ is emphasizing on consumer focus and e-commerce integration to carve out its place among these two. Experts believe that this feature may be especially liked by those users who regularly use Amazon’s services.
What will be the benefit to the users?
Users will now be able to get AI help directly on their laptop or desktop, without any additional apps. This can prove especially useful for students, professionals and content creators. They will be able to use Alexa+ for research, planning and daily tasks.
New twist in AI race
The web version of Alexa+ makes it clear that AI is no longer limited to mobile devices only. This step of Amazon shows that in the coming time, users will have more options to choose AI platform and with the competition, the features will also get better.
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