There is a special reason behind the red color, how did a marketing strategy change Santa?
around the worldChristmas There is enthusiasm. offices, shops, mall And cafe Christmas Treered hats and Santa Clause Looks decorated with. New ear Till now this view is visible everywhere.Christmas As soon as the name of Red Suit I remember the person wearing it, to everyone Makes happy by giving gifts. Santa Clause Even if the beginning of stories but today this marketing Has become an important part of. worldwide Big brands to connect with customers and increase sales Santa of smiling Let’s use the image. do you know that Santa one to iconic marketing The contribution of one company is behind making the face. Red Suit visible in Santa Clause Coca-Cola of marketing Is linked to strategy. Let us know how—
It cannot be said clearly that Santa Clause Who invented? This is a character which is different stories Has evolved since. It is believed that the fourth century Christian saint and Myra Of bishop St nicholas Has been the inspiration for this character. in the beginning Santa Clause Credited with shaping the image of the German-American cartoonist thomas Nast is given to.
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Coca-Cola of strategy
Red Suit In Santa Clause of iconic image Coca-Cola of marketing Deeply linked to strategy. This recognition lasted for many decades marketing campaign Made through a long series of. This famous partnership began in the 1930s, when Coca-Cola by Santa Decided to associate a certain image with our brand. Its purpose is only product Didn’t want to sell, but like this Story had to be created so that customers personal level But can connect.
Coca-Cola Of campaign before Santa Was shown in different forms and colors like Sometimes in green, sometimes blue and sometimes purple clothes. in 1931 Coca-Cola for its advertisements cartoonist hayden sundblom To Santa Gave the responsibility of creating images. They Santa To a cheerful, round-chubby Introduced as a character who white Fur wala red Suit Was wearing. People liked this image very much and later Santa It played an important role in shaping the identity of.
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company का vision
Coca-Cola did his Branding For Santa Clause Adopted the image of. The company used it in advertisements to inspire people to spend time with family and enjoy the holidays. It happened exactly as the company had planned. People connected with this character and formed the same emotional relationship with him that the company expected. gradually Coca-Cola Became a well-known name in every household. this campaign Not limited to just advertisements, but popular culture Became a part of.
This partnership proved to be extremely successful. year after year Coca-Cola Of Santa Clause Becoming a recognizable face during the holiday season and strengthening his connection with customers. Over time the company Santa Clause The image of the company was changed wisely so that it remains relevant for the new generation also.
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