From Australia and Europe to the United States and the Middle East, global media are increasingly portraying Phu Quoc as a well-rounded island destination that combines distinctive experiences, modern infrastructure, and growing international accessibility.
Australia’s Urban List, a lifestyle and travel platform for younger and urban readers, has named Phu Quoc among its Top 10 Trending Travel Destinations for 2026. The publication describes the island as a place defined by a relaxed and unhurried pace of life, where visitors can explore the scenery by motorbike, discover quiet beaches, dive and snorkel in clear waters, wander night markets, and enjoy fresh local seafood.
International visitors are drawn to Phu Quoc by its mild climate and natural scenery. Photo courtesy of Sun Group |
From a data-driven perspective, European media have further highlighted Phu Quoc’s growing appeal. According to EnVols, the inflight magazine of Air France, international interest in Phu Quoc has surged by 53% in just a few months, based on search data from Expedia. On this basis, EnVols has named Phu Quoc among its Destinations of the Year for 2026. The publication attributes the island’s attractiveness to its balance between authenticity and modernity, noting that Phu Quoc has managed to preserve its local character while steadily investing in high-quality tourism infrastructure with a long-term vision.
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Phu Quoc is one of the few islands in the world to host two fireworks shows every night throughout the year. Photo courtesy of Sun Group |
In the United States, Travel Off Path describes Phu Quoc as the “Hawaii of Asia.” The outlet emphasizes the island’s white sand beaches, clear turquoise waters, and family-friendly environment as key elements of a complete resort destination. It highlights signature experiences such as the world’s longest three-wire cable car to Hon Thom Island, as well as iconic beaches like Bai Sao and Bai Kem. Travel Off Path also points to Phu Quoc’s 30-day visa-free policy as a significant advantage, making the island more accessible than many other beach destinations in the region.
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Vietnam’s longest three-wire cable car is considered a must-try experience for visitors to Phu Quoc. Photo by Quoc Khanh |
Business Traveller, which caters to high-end travelers in the Middle East and the Asia Pacific region, places Phu Quoc within a longer-term development narrative. The magazine has included the island on its list of most anticipated destinations for 2026, citing the growing presence of internationally branded resorts such as La Festa Phu Quoc, Curio Collection by Hilton, New World Phu Quoc Resort, and Rixos Phu Quoc. It also notes the continued expansion of air connectivity, including the introduction of a new carrier, Sun PhuQuoc Airways, as a key factor supporting the island’s future growth.
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Visitors can enjoy a full day-to-night experience at Sunset Town in Phu Quoc. Photo courtesy of Sun Group |
Phu Quoc prepares to host APEC 2027 with major upgrades to its infrastructure, such as the Phu Quoc International Airportincreasingly well positioned to strengthen its role in Asia’s tourism landscape.
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