Tehran. The ongoing conflict in West Asia is now affecting India’s beverage industry. Industry sources say the war could disrupt supply chains, reducing the availability of beer and potentially increasing prices for many brands.
Global companies ( Heineken , AB InBev) and ( Carlsberg) have expressed fears of supply disruptions and price hikes in India.
The main causes of the crisis
- Glass and aluminum shortages: Natural gas supply disruptions have affected glass bottle manufacturing plants. Bottle prices have risen by about 20%.
- Gas Dependence: India imports a large portion of its gas needs from Qatar . Regional tensions have disrupted supplies, increasing production costs.
- Packaging is expensive: The prices of paper cartons, labels and other packaging materials have also increased sharply.
Demand for price hike
Vinod Giri, director general of the Brewers Association of India, said the steep rise in costs is affecting production. The association has requested permission from state governments to increase beer prices by 12 to 15 percent.
Summer is the peak season for beer sales, so if the crisis continues, there could be a shortage during the wedding season and the summer season.
India’s emphasis on reducing tension
Meanwhile, in a telephonic conversation with Donald Trump , Narendra Modi stressed on the need to reduce tension in West Asia and keep the Strait of Hormuz open.
The Prime Minister said this waterway is vital for global peace, energy supply, and economic stability. Experts believe that if this route remains blocked, it could have a major impact on energy, food, and fertilizer supplies.
Comments are closed.