Luxury brands, exclusive gifts drive summer shopping at Tan Son Nhat duty-free

At Sasco duty-free stores at the Ho Chi Minh City airport, shoppers can access a wide range of travel-exclusive collections, including fragrances, cosmetics, accessories, and confectionery available only through airport retail channels. Many products feature exclusive packaging, limited-edition releases, or compact travel sizes designed for frequent travelers.

Customers try perfume at Sasco duty-free store at Tan Son Nhat Airport, Ho Chi Minh City. Photo courtesy of Sasco

During the peak summer travel season, lightweight fragrances, skincare products, sunscreen, and portable beauty items are among the most sought-after categories. Floral fragrances such as the Gucci Flora collection remain popular choices for beach holidays and long-haul travel due to their light and refreshing scent profiles.

Imported chocolates and confectionery also continue attracting travelers seeking convenient gifts. Compact products such as Godiva Pearls are favored for their portability and premium packaging.

In the accessories segment, airport-exclusive eyewear, leather goods, travel accessories, and mini-sized products from brands including Gucci, Montblanc, and TUMI cater to travelers looking for compact yet stylish items suited to summer trips.

Luxury beauty brands continue to play a central role in the airport shopping experience, particularly among Asian travelers. Fragrance and skincare labels such as Chanel, Dior, Hermès, Tom Ford, SK-II, Guerlain, La Prairie, and La Mer are commonly selected for both personal use and premium gifting.

Customer experiencing La Mer products at Tan Son Nhat duty-free store. Photo courtesy of Sasco

Customer experiencing La Mer products at Tan Son Nhat duty-free store. Photo courtesy of Sasco

The premium gifting category also includes Swiss watches from Tissot and leather products from Coach, alongside imported confectionery from Europe and the United States.

According to industry observations, travel retail trends in 2026 increasingly favor limited-edition collections, seasonal releases, and products associated with global luxury brands.

Many travelers, particularly those combining tourism with shopping experiences, are seeking items that balance portability, exclusivity, and brand value.

Foreign travelers buying at Coach store at Tan Son Nhat International Airport. Photo courtesy of Sasco

Foreign travelers buying at Coach store at Tan Son Nhat International Airport. Photo courtesy of Sasco

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