TVS Apache : TVS Motor Company’s ‘Made in India’ Apache Series Crosses 7 Million Sales in Over 90 Countries in Global Market A new record has been established. Customers in more than 90 countries of the world have given this ‘Made in India’ bike their first choice.
Global strength of ‘Made in India’ brand
‘TVS Apache’ is a fully Indian bike manufactured at TVS Motor Company’s state-of-the-art factory in Hosur, Tamil Nadu. These bikes are exported all over the world after passing strict quality checks from this single plant. Today this ‘Made in India’ brand is present in more than 90 countries of the world including Latin America, Africa, Europe and Asian countries. has reached the markets. An Indian brand has won the trust of over 70 lakh global customers, competing fiercely with bikes from foreign companies at the international level. TVS Apache
A successful journey of 20 years
The journey of TVS Apache series in the Indian market has been amazing. The company had laid the foundation for this journey by launching the first ‘Apache 150’ in 2005. Over the past 20 years, TVS has continuously made significant changes in vehicle design and engines, recognizing the changing needs of customers and the advancements in technology. Changing itself with the times, Apache has proved its credibility not only in India, but globally by becoming a favorite of 70 lakh customers. TVS Apache
A combination of racing DNA and advanced technology
TVS has more than 40 years of experience on the racing track behind the huge success of this bike. Based on the concept of ‘Track to Road’, the advanced technology used in racing cars, excellent pick-up, slipper clutch and perfect balance have been made available by the company in Apache bikes that run directly on the roads. This makes this bike the first choice for youngsters who want to experience the thrill of riding. Celebrating this unprecedented success, TVS has launched a new global brand campaign ‘Tu Res Laga’, which further encourages a bold attitude among consumers. TVS Apache
Over the past 20 years, ‘TVS Apache’ has not only increased sales figures, but also strengthened the credibility of the Indian automobile sector globally. This overwhelming response from 70 lakh customers across 90 countries proves that an Indian brand can rule the world if it offers quality racing technology at an affordable price. With the new campaign ‘Tu Res Laga’ and premium cars up to 310 cc, this winning chariot of TVS is all set to create more records in the coming years. TVS Apache
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