According to the Celebrity Brand Valuation Report 2025 released by Kroll, actor Shah Rukh Khan has won the title of India’s most valuable celebrity brand. Ranveer Singh has taken the second spot in the report, surpassing cricketer Virat Kohli. According to the report, the total brand value of India’s top 25 celebrity brands is estimated at US$2 billion, a decline of 3.7 percent compared to last year. The list includes 13 male and 12 female celebrities. The brand value has been assessed based on their advertising portfolio, endorsements and social media influence.
Shah Rukh Khan made a remarkable comeback this year, taking the top spot, up from third last year. Ranveer Singh’s brand value is US$162.9 million, placing him in second place.
Virat Kohli, who held the top spot last year, has slipped to third place with a brand value of US$158.4 million. Ranveer Singh’s rising brand value reflects his advertising influence and digital popularity.
Shah Rukh Khan is currently in the news for his upcoming film “King,” while Ranveer Singh continues to make headlines for his films and brand appeal. The popularity of both stars has earned them a strong foothold in the entertainment industry as well as the advertising market.
According to Kroll’s report, Shah Rukh Khan and Ranveer Singh’s top position proves that the influence of Indian film stars is not limited to the big screen, but they also have a strong hold in the brand and consumer market.