Automobile Desk – The month of July 2026 has proved to be very good for motorcycle companies in the Indian automobile market. Total sales of the top-10 most liked motorcycles in the country reached 8,70,829 units. Last year in July 2025, this figure was 7,22,103 units, which simply means that this year a strong increase of 20.60 percent has been recorded on an annual basis. In the last one year, there has been a huge jump in the demand of these top 10 bikes by 1,48,726 units.
According to the new data released by the Federation of Automobile Dealers Association (FADA), Hero MotoCorp's popular bike Hero Splendor continues to dominate the commuter segment. This bike once again secured the first position and recorded sales of 3,35,346 units. In July 2025, this figure was 2,46,715 units, which means the company has achieved a growth of 35.92 percent (88,631 units more) in this model. Honda Shine stood at second place, with a total of 1,91,950 units sold. Compared to last year, its demand has seen an increase of 20.23% (32,292 units).
On the other hand, the Bajaj Pulsar series popular among the youth has suffered a setback this time. Bajaj Pulsar family slipped to third place with sales of 66,156 units. Its sales registered a decline of 17.12 percent as compared to 79,817 units sold in July last year. Experts believe that the company is updating the Pulsar portfolio with new features, due to which it may see a recovery in sales in the coming festive season.
TVS and Royal Enfield have performed well in the sports and cruiser segments. TVS Apache sales increased from 37,566 units to 59,404 units, giving it a huge growth of 58.13 percent and placing it at the fourth position in the table. At the same time, the sales of Hero HF Deluxe, which was ranked fifth, declined by 21.68% from 71,477 units to 55,978 units.
Royal Enfield's two most reliable models, Classic 350 and Bullet 350, saw a tremendous increase in demand. The Classic 350 registered sales of 39,197 units, up 47.82%, while the Bullet 350 emerged as the fastest growing bike in the top-10 list. Bullet 350 sales jumped from 15,847 units to 26,245 units, registering a record growth of 65.61 percent. Apart from this, Honda's CB Unicorn recorded sales of 35,007 units, TVS Raider recorded sales of 34,125 units with an increase of 39.22% and Bajaj Platina recorded sales of 27,421 units.
If we look at the data of the overall motorcycle industry, not only the top-10, but the total domestic motorcycle sales of the country also increased by 20.75% to 10,74,796 units in July 2026. Demand for Indian two-wheelers remained strong in overseas markets too, where exports witnessed a jump of 29.82 per cent and 4,80,013 bikes were exported. A total of 15,54,809 bikes were sold this month, including domestic and international markets, which is considered a very positive sign for the auto sector.