The collection was presented as part of The Enchanted Cruise, a fashion event held aboard Rever Cruise. The show used the vessel and its journey along the Saigon River as the setting for the presentation, rather than a conventional ballroom or fixed runway venue.
The event marked the first time Kim Couture had presented a bridal collection aboard a cruise, according to the brand.
A bridal runway on the Saigon River
The show began as guests boarded the vessel, with views of the Saigon River providing a changing backdrop throughout the event.
Inside the cruise, the runway was combined with stage design, sound and lighting. As the vessel moved along the river, the changing surroundings became part of the presentation.
The 28 designs from the collection were presented in two chapters, each offering a different interpretation of the bride and femininity.
|
Evermore was presented on a 5-star cruise. Photo courtesy of Rever Cruise |
Two interpretations of the bride
Evermore was based on the idea that a woman’s beauty is not limited to a single style.
The first chapter features 13 designs with a softer aesthetic. Lace, satin, draping and corset structures are used to create silhouettes that emphasize movement and the contours of the body.
The designs combine structured elements with fluid fabrics, while decorative details are kept relatively restrained. The result is a collection of gowns with a romantic and contemporary character.
Corsetry, which the brand identifies as one of its signature techniques, is incorporated into the designs alongside lace, satin and other lightweight materials.
 |
|
Modern silhouettes blend structure, movement and refined details in chapter 1. Photo courtesy of Kim Couture |
From softness to stronger silhouettes
The second chapter takes a more dramatic approach, with stronger silhouettes and more prominent surface details.
Lace, crystals and other embellishments are combined with sculpted shapes, sheer panels and fitted designs. Compared with the first chapter, the gowns place greater emphasis on structure and a more defined silhouette.
 |
|
Evermore’s designs are based on the idea that a woman’s beauty is not limited to a single style. Photo courtesy of Kim Couture |
The two sections offer contrasting images of the bride, moving from a softer and more understated aesthetic to one that is more assertive and striking.
Rather than presenting the two approaches as mutually exclusive, the collection explores the idea that different qualities can coexist in a single bridal wardrobe. The gowns range from minimalist and romantic designs to more elaborate and figure-conscious styles.
 |
|
Designer with the model at the end of the show. Photo courtesy of Kim Couture |
Presenting the collection in a new setting
Founded in 2020, Kim Couture specializes in bridalwear, with a focus on corsetry, sculptural construction and handcrafted embellishment.
With Evermore, the brand also placed emphasis on the setting in which the collection was presented. The use of Rever Cruise created a moving runway, with the river, lighting, music and fashion presentation forming a single event.
The progression between the two chapters provided the show with a narrative structure, beginning with softer silhouettes and moving toward more pronounced designs.
The collection concludes with the idea that there is no single definition of an ideal bride, allowing different expressions of style and personality to coexist within contemporary bridalwear.