Digital fatigue and the return of old gadgets
Technological progress in the modern era has made life simple. However, with the advent of Artificial Intelligence (AI), people's need for connectivity has pushed them towards digital fatigue. In this situation, people are now running away from the latest trends of the tech market.
Consumers are now ignoring the cutting-edge features of smartphones and returning to older gadgets that provide them with a moment of peace in their hectic lives.
Growing popularity of wired earphones and MP3 players
Currently, youth are preferring wired earphones instead of earbuds. Along with this, offline MP3 players are also becoming a part of their lifestyle. According to Raghav Shah, marketing manager of consumer electronics brand 'Boat', the number of new customers for wired earphones and digital audio players has increased by almost 8 times in recent months.
The main reason for this change is the search for peace. People are tired of the constant notifications from WhatsApp, Instagram and e-mail while listening to music and want to enjoy music without any interruption.
rising demand figures
Wired Audio: Almost 10 times increase in new customers has been seen.
Compact Camera: Currently the ratio of demand and supply of cameras has reached 10:1.
Shipment: In 2025, worldwide compact camera shipments are expected to grow by 29.6%.
The inclination of the new generation towards old gadgets
Although many people see these as nostalgia, for the youth who have never experienced an iPod or the old Walkman, it is a new and refreshing experience. Technical experts believe that this step of the new generation is not a protest against technology, but it is a deliberate effort.