Mumbai: Hollywood star Sacha Baron Cohen is delighted that his film Ali G: Who Iz I? is currently streaming on Prime Video, describing it as “the wildest, craziest movie I’ve ever made”.
Cohen took to Instagram to share a video of himself talking about his latest film. He captioned the post: “Ali G: Who Iz I? On Prime Video now”.
In the video, the actor said, “Ali G the movie is on Prime right now and it is the funniest movie I’ve made, certainly the wildest and craziest movie I’ve ever made. You will see things that you’ve never seen before in your life.”
He urged viewers to watch the film with friends before Amazon could potentially ban it in their country. “Watch it now, call up some mates, get them around before Amazon realise what they’ve done and ban it in your country. Do it now and let me know what you think,” he said.
Cohen first portrayed Ali G in the 2002 British comedy film Ali G Indahouse. Directed by Mark Mylod, the film was the first feature-length production based on characters from Da Ali G Show. Other films featuring characters created by Cohen include Borat, Bruno and Borat Next Moviefilmalong with Ali G: Who Iz I?.
Unlike the other films based on his characters, Ali G Indahouse consists entirely of a fictional narrative without a mockumentary element.
Cohen is set to return as Ali G in Ali G: Who Iz I?which marks his feature directorial debut. The film is scheduled for release in October 2026.
The actor is widely recognised for creating and portraying satirical characters such as Ali G, Borat Sagdiyev, Bruno Gehard and Admiral General Haffaz Aladeen. His work has earned him two British Academy Television Awards and three Golden Globes. He has also received nominations for three Academy Awards and six Primetime Emmy Awards.
Beyond his live-action roles, Cohen has lent his voice to King Julien XIII in the Madagascar film series and Uncle Ugo in the animated film Luca.