Airtel Messaging Update: Making a major change in the Indian telecom sector, the country’s second largest company Bharti Airtel has partnered with Google to provide Rich Communication Services (RICS) on its network.RCS) has announced the official launch of messaging. The special thing is that Airtel first RCS Refused support and expressed concern about user spam regarding this. But now under the new agreement, Airtel is going to implement this modern messaging facility across the country using Google’s platform. In this way, the three big companies of India, Airtel, Jio and Vodafone Idea have now started providing RCS support.
Beyond SMS: Now Airtel users will get rich, fast and modern messaging experience
If you are an Airtel user and use an Android smartphone, now instead of traditional SMS, you will get a new, faster and advanced experience. Users will get these facilities with RCS:
- High-quality photo and video sharing
- group chat support
- typing indicator
- read receipt
- Messaging over both Wi-Fi and mobile data
This feature will be especially beneficial for users who want always-available, network-based messaging compared to apps like WhatsApp.
🚨 Airtel has partnered with Google to offer Rich Communication Services (RCS) messaging, positioned as a successor to traditional SMS. pic.twitter.com/Gwu2OvMjbh
— Indian Tech & Infra (@IndianTechGuide) December 8, 2025
80:20 revenue sharing model, Airtel will charge Rs 0.11 per message
Under the new agreement between Google and Airtel, 80:20 revenue sharing model has been fixed. According to industry reports, Airtel will charge Rs 0.11 for each RCS message. Earlier Airtel had flatly refused to partner with Google and Apple for RCS. The company also raised concerns about spam and encrypted messaging. Now Google has agreed to integrate RCS with Airtel’s intelligent spam filters, making this partnership possible.
Also read: Year Ender 2025: Biggest Viral Tech Scams and Frauds: Know how you are being digitally cheated
What is RCS? Know its full meaning
RCS (Rich Communication Services) is a global messaging standard developed by the GSMA in 2007 to further modernize SMS. Like WhatsApp and iMessage, this platform lets users:
- file sharing
- location sharing
- group chat
- read receipt
- Full-media support and it all works on both mobile data and Wi-Fi.
Big change in Indian messaging system
This partnership between Airtel and Google is going to take messaging technology into a new era in India. With the arrival of RCS, users will get a smart, secure and hi-tech messaging service in place of SMS.
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