Mumbai The Punjab Kings franchise, which performed brilliantly in the last season and reached the finals, is now going to enter the Indian Premier League 2026 with new enthusiasm and ambition.
The team has announced a strategic partnership with global security and surveillance brand CP Plus. Under this agreement, CP Plus will become the title sponsor of Punjab Kings for IPL 2026, which will further strengthen the brand identity and commercial scope of the team.
This partnership reflects the changing expectations of Indian consumers in an era of increasing importance of trust, security and technology. Both the brands are associated with the values of performance, reliability and innovation and have a deep connect with audiences across the country.
CP Plus offers a wide range of advanced solutions including video surveillance, biometric access control, home automation and enterprise security systems. With a commitment to innovation and security, the brand is known for creating safer environments in homes, businesses and public infrastructure.
As part of this partnership, Punjab Kings and CP Plus will launch digital campaigns, special on-field activities and fan-centric initiatives throughout the season. There are also plans to make the match experience more interesting and interactive through technology-based integration at the stadium and digital platforms.
Aditya Khemka, Managing Director, CP Plus, said that cricket is a game that unites the country and this partnership with Punjab Kings holds special significance for them. He said high-performance sports and his company’s work style have similarities such as discipline, accuracy and consistent performance under pressure.
Punjab Kings Chief Executive Officer Satish Menon expressed happiness over the partnership, saying it is based on a shared vision and will create value for both the brands. Chief Commercial Officer Saurabh Arora said that CP Plus is a trusted brand, which naturally connects with the IPL audience.
It is noteworthy that Punjab Kings finalized the 25-member squad in the IPL 2026 auction held on December 16, in which four new players were included. With a strong core and new enthusiasm, the team is once again preparing for a strong performance in the upcoming season.
Comments are closed.