'Bania's brain and Mian Bhai's daring', how did Shahrukh Khan build his business empire? – Play Ja
‘Bania’s mind and Miyan Bhai’s daring’… When Shahrukh Khan speaks this dialogue in the Bollywood film ‘Raees’, people think that he is talking about his personal life. Earning wealth and fame is every person’s dream and Shahrukh Khan has earned both these things in abundance in his life. Today he has turned 59 years old and his fan list includes Nita Ambani, wife of Asia’s richest man Mukesh Ambani, to his daughter-in-law Radhika Merchant. After all, what is it that Shahrukh Khan ‘The SRK’ makes?
Shahrukh Khan’s Bollywood career is going to complete almost 35 years today. As of today, he is the owner of a net worth of more than Rs 7,000 crore. Today he has dozens of awards. He marketed so many products that those products became brands in themselves and Shahrukh himself has his own business empire.
This is how Shahrukh built his business empire
Shahrukh Khan built his business empire by investing the money he earned from films and brand endorsements in the right place. Shahrukh Khan, who started his career in the film world in the 90s, got his first good success in 1995 with ‘Dil Wale Dulhaniya Le Jayenge’. After this he never looked back. But Shahrukh Khan showed daring on this occasion and formed his own film production company ‘Dreams Unlimited’ in 1998 itself. In the year 2000, this company released its first film ‘Phir Bhi Dil Hai Hindustani’.
This company later released two hit films ‘Ashoka’ and ‘Chalte-Chalte’. Then Juhi Chawla, who was his co-star in his first hit film ‘Dar’, became Shahrukh’s business partner. Juhi is still a business partner with Shahrukh in the IPL team Kolkata Knight Riders.
Shahrukh Khan later became the sole owner of his film production company and in the year 2002, its name became ‘Red Chillies Entertainment’. This company then produced superhit films like ‘Main Hoon Na’.
Created the country’s largest VFX company
Seeing the changing technology and era of films, Shahrukh Khan once again showed daring and started a VFX company under his production company. Red Chillies VFX, started in the year 2006, is today one of the largest VFX companies in the country. This company not only worked for Red Chillies Productions’ Ra-One, but also did VFX work for the films of many other production houses.
See also:Not just Mukesh’s wife, Nita Ambani has such a big empire of her own.
If the list of successful films of Shahrukh Khan’s company is taken out, it includes hit films like ‘Krrish-3’, ‘Don-2’, ‘Fan’ and ‘Jawaan’. The annual turnover of Shahrukh Khan’s own Red Chillies production and VFX company is around Rs 500 crore.
Daring seen in the world of sports
When Shahrukh Khan’s films were not doing decent business at the box office, he showed a businessman’s mind and Miyanbhai’s daring in the world of sports. Shahrukh Khan, who is among the High Net Worth Individuals (HNI), bought the IPL team ‘Kolkata Knight Riders’ in the year 2008. This team started pouring wealth into Shahrukh Khan’s kitty.
Shahrukh Khan’s earnings
Apart from this, Shahrukh Khan has also invested in many startups like KidZania etc. Even at this stage of his age, he is earning money by working continuously. Even today Shahrukh Khan earns around Rs 280 to 300 crores every year. Today, Shahrukh Khan does not take fees for working in films, rather he becomes a partner in them. In this way he earns Rs 100 to 150 crore from a film.
Also read: Mukesh Ambani’s big bet, will take the country’s economy out of the clutches of debt.
His fee for performing in events ranges from Rs 4 to Rs 8 crore. He earns Rs 2 to 2.5 crore for a TV episode. Whereas Shahrukh Khan charges up to Rs 10 crore for brand promotion. Shahrukh Khan’s magic is such that he was among the select stars who reached the venue in a Rolls Royce at the wedding of Mukesh Ambani’s son Anant Ambani.
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