Concert successes drive media firm Yeah1 stock to 2-year high
Shares of entertainment and media company Yeah1 have risen to their highest levels since April 2022 after it organized several concerts which attracted tens of thousands of fans.
The HCMC-based firm saw its YEG stock closing Tuesday at VND15,600 (US$0.61), up 29% from the beginning of this year.
The Ho Chi Minh Stock Exchange listed ticker began to rise at the end of October after it organized a concert which attracted 20,000 fans.
A concert organized by Yeah1 in Hung Yen Province on Dec. 14, 2024. Photo by Read/Giang Huy |
After the same concert was performed in the northern province of Hung Yen on Saturday, the share continued to rise and closed Tuesday at its ceiling price.
The concert, which featured the top performances in the Vietnamese version of China’s popular singing reality TV show “Call Me By Fire,” has been trending on social media in recent months.
It brought together 33 artists aged 30 or more, most of them singers and actors, to perform singing and dancing genres ranging from traditional Vietnamese to rap.
For the Hung Yen concert, tickets were sold out online within 40 minutes and the residential area where it was performed recorded 130,000 visitors on the day.
Yeah1, established in 2006, produces entertainment shows and social media content and offers media consultancy and artist management services.
The latest concerts are expected to help the company boost its recovery following years of struggle after its partnership with YouTube ended in 2019.
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