Bangalore, June 3: Zuvees the premium gifting platform redefining how people celebrate relationships across borders, today announced that it has raised Rs. 15 Crore (~USD 1.6 Million) from IvyCap Ventures as part of its ongoing Series A round. The latest investment brings the company’s total funding to date to Rs. 30 Crore .
The company is targeting a total Series A raise of Rs. 60-80 Crore to fuel its next phase of growth, strengthen its technology stack, expand into leading global metropolitan markets, and further its vision of creating the world’s most trusted gifting platform.
The follow-on investment from IvyCap Ventures, an existing investor in Zuvees, reflects continued confidence in the company’s execution capabilities, technology-led differentiation, and ability to build a globally relevant consumer brand.
The newly raised capital will be deployed toward expanding Zuvees’ operational footprint, scaling its AI-powered personalization and recommendation engine, strengthening its proprietary supply-chain infrastructure, and deepening its customer intelligence and CRM capabilities.
Founded by Vijaykumar Ghadge and Abhishek Daiya, Zuvees is pioneering what it calls “Gifting 3.0” – a new category that combines expert curation, artificial intelligence, and rapid fulfillment to transform gifting into a highly personalized, transparent, and reliable experience.
While e-commerce has transformed nearly every consumer category over the past decade, gifting remains surprisingly broken. Customers often purchase gifts based on images and promises, only to discover that what gets delivered does not match their expectations. This challenge becomes even more pronounced in cross-border gifting, where trust is paramount and the sender rarely gets visibility into the final delivered experience.
At the same time, consumer behavior is rapidly evolving. Gifting is transitioning from a “gift later” category, where purchases were planned days or weeks in advance, to a “gift today” and increasingly “gift now” category, driven by modern lifestyles, instant communication, and the desire to celebrate moments in real time.
Zuvees has built its platform around solving these challenges through a combination of curated premium products, AI-driven personalization, operational excellence, and customer-first innovations such as Video Approval before dispatch and a 100% Customer Satisfaction Commitment policy.
Launched commercially in the UAE in early 2025, Zuvees has quickly emerged as a fast-growing direct-to-consumer gifting brand, achieving an annualized revenue run-rate exceeding USD 3 million while maintaining strong unit economics. The company serves customers across more than 50 countries, with a significant share of orders originating from international senders gifting across borders.
Vijaykumar Ghadge, Co-Founder & CEO of Zuvees, said:
“When someone sends a gift, they are not purchasing flowers, chocolates, or a hamper. They are purchasing an emotion.
The biggest challenge in gifting today is expectation mismatch. What the sender imagines, what the platform promises, and what the recipient ultimately receives are often three very different things. This trust gap has existed for decades and becomes even more significant in cross-border gifting, where customers are relying entirely on the platform to represent their emotions.
At Zuvees, we have built the company around eliminating that gap. Every innovation we introduce, from Video Approval before dispatch to our quality assurance systems and customer-first guarantees, is designed to ensure that what customers expect is exactly what gets delivered.
We are also witnessing a structural shift in consumer behavior. Gifting is moving from a planned activity to an on-demand experience. People no longer want to celebrate tomorrow. They want to celebrate now. The future belongs to platforms that can combine trust, personalization, and speed, and that’s precisely what we’re building.
While we started in the UAE, our ambition has always been global. The UAE is one of the world’s most cosmopolitan markets, bringing together people from over 130 nationalities with strong gifting traditions and high cross-border engagement. It has proven to be an ideal testing ground for building a brand designed for globally connected consumers. The playbooks, technology, and customer insights we are developing here are intended to scale across major international cities around the world.”
Abhishek Daiya, Co-Founder & CPO/CFO of Zuvees, added:
“We believe the next generation of gifting companies will be powered by intelligence rather than catalogues.
The challenge isn’t helping customers buy a gift. The challenge is helping them discover the right gift for the right person at the right moment. Relationships are nuanced, occasions are personal, and customer expectations continue to evolve.
We are building a proprietary AI layer that understands gifting intent, recipient preferences, purchase behavior, cultural context, and occasion-specific signals to deliver hyper-personalized recommendations at scale.
This investment allows us to accelerate that vision by expanding our technology capabilities, automating our operations, and building the data infrastructure necessary to power a truly intelligent gifting platform. Our goal is to become the trusted layer between human emotions and meaningful gifting experiences.”
Vikram Gupta, Founder & Managing Partner, IvyCap Ventures, said:
“What attracted us to Zuvees is its ability to address a global consumer need through a technology-led platform. As gifting becomes increasingly cross-border, the company is uniquely positioned to deliver trusted, personalized experiences at scale. We have been impressed by the team’s execution and are excited to support their journey in building a category-defining global gifting brand.”
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