Obnews Automobile Desk: Instagram has recently launched its new video editing app 'Edits', which looks similar to TikTok's parent company ByteDance's app CapCut. The special thing is that this app has been launched at a time when TikTok was temporarily down in America and the discussion of ban on it was in full swing.
'Edits' is special for creators: Mosseri's statement
Adam Mosseri, head of Instagram, said, “Edits is not just a video editing app, it is a complete package of creative tools. It includes a separate tab for inspiration, features to track initial ideas, a high-quality camera, and all the necessary editing tools. “You can share drafts with your friends and other creators and get powerful insights about their performance when they share videos on Instagram.”
Available for pre-order on iOS, Android version coming soon
'Edits' has been made available for pre-order on the iOS App Store. The app will be available for download next month, while work on the Android version continues. Meta is currently working with various video creators to gather feedback to further improve the app.
Free editing features and AI animation
According to the iOS App Store, 'Edits' is a free video editor that helps creators easily convert their ideas into videos. It offers features like video export without watermarks, share videos on Instagram in 1080p, bring images to life through AI animations, and track reel performance through the Live Insights dashboard.
Mixed reactions and comparison to CapCut
There are mixed reactions from all over the world on the launch of 'Edits'. According to media intelligence firm CARMA, the app recorded 25,100 mentions within two days of its launch. Of these, 28.7% were positive and 18.3% were negative. Some netizens accused Meta of copying CapCut, while others considered it a strategy to take advantage of TikTok's downtime.
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TikTok statement
TikTok has resumed its services and thanked US President Donald Trump for supporting its users. TikTok said, “This is a strong step in support of the First Amendment and against arbitrary restrictions. “We will work on a long-term solution to keep TikTok in the US.”
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