Instagram Update: Instagram users shocked! The company made a big change, there was a limit on the number of hashtags

• Hashtag usage is now restricted
• Instagram has implemented a hashtag limit
• Posting on Instagram? Read this before using hashtags

You too social media platform Instagramdo you use Do you also love sharing new reels and posts on Instagram? So now there is an important news for you. The company made a big announcement on Friday. There is no doubt that this decision taken by the company will affect all the users. The company has announced a limit for content discovery on the platform. As per the decision taken by the company, the number of hashtags that can be used to increase the views and reach of the reels and posts is now limited.

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Restrictions on use of hashtags

The social media company says that using fewer and more targeted hashtags will help creators improve content discovery and performance. This decision taken by the company will also reduce the number of spam posts with generic and multiple hashtags. The purpose of this decision taken by the company is to prevent misuse of the functionality. (Photo Courtesy – Pinterest)

Hashtag limit on Instagram

Hashtags have been used on Instagram for a long time. Hashtags are claimed to aid users in content discovery. Tech giants say that hashtags functionality makes posts appear frequently in topic-based searches, trending lists, and algorithm-driven recommendations. The Meta-owned social media platform previously allowed users to use up to 30 hashtags in a single post. But that will not happen now. The company has now made an announcement, limiting the number of hashtags.

The company has announced that creators accounts can now use a maximum of 5 hashtags per reel or post. The social media giant said, ‘We’ve found that using fewer (up to 5) more targeted hashtags instead of many generic hashtags can improve both the performance of your content and people’s experience on Instagram.’

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The company wants creators to be more judicious and considerate when it comes to hashtags used on posts and reels. Apart from this, the focus will also be on whether the hashtags used are relevant to the content or not. As an example, Instagram has said that beauty creators can use beauty-related hashtags to attract users interested in beauty content. Common hashtags like #reels or #explore, which are commonly used by creators, don’t really help when such content appears in the Explore feed and elsewhere. On the contrary, these hashtags can make the performance of the content worse. Last month there were also some claims about the hashtag. But now the company has announced, users can use 5 hashtags.