Jammu And Kashmir: Tourism Surges In Gulmarg As Fresh Snowfall Creates Winter Wonderland | India News
Gulmarg, Jammu and Kashmir, witnessed a surge in festive tourism as fresh snowfall transformed the region into a winter wonderland ahead of Christmas 2025 and New Year 2026. Hotels reported full occupancy, while visitors from across India and abroad flocked to the snow-clad slopes, enjoying skiing, sightseeing, and the scenic beauty of the Himalayas.
Tourists visiting Gulmarg shared their experiences, describing the snowfall as a memorable part of their holiday.
Pooja Verma said, “It’s very good, it’s cold, but we like it. We are lucky we saw snow.”
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Her husband Aashish Verma said, “We like it. Many people should come here; it’s very safe.”
Vishwa said, “It feels wonderful. It’s my first cozy day here. We came with friends; it’s very good. We planned it according to the snow season; we knew it happens at this time, so we are here.”
Siddanth Chowdhry said, “It looks very beautiful. I live in Delhi where there is a lot of pollution. I have been here for a week waiting for snowfall. It finally happened. Gulmarg is covered in snow today.”
Vidhiya said, “We have been here for a week, but there was no snow earlier. It looks very good now.”
Mohammad Aquib said, “It’s snowing. I came back after a week because there was a snow prediction. We are enjoying it. We don’t need to go anywhere else.”
The snowfall has acted as a “psychological and economic reset” for the local industry, which had struggled with delays and earlier regional security concerns.
Local tourist trader Manzoor Ahmad said, “We are very happy; it benefits us greatly.”
Mudasir, a tourist guide, said, “For employment, snowfall is necessary. Everything works here because of snow. It was just the beginning; much more snow is expected.”
The Gulmarg Gondola remains the primary draw, transporting visitors to Apharwat Peak at 14,403 feet (4,390 m). Known for its ultra-dry Himalayan powder snow, Gulmarg is rated among Asia’s top five ski destinations.
As of late December 2025, temperatures in Kashmir are reaching lows of -4°C to -8°C, with predictions of additional snow showers around December 29.
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