Leafoberryy’s new initiative amid increasing demand for multi-functional skincare products
A big change is being seen these days in the world of beauty and skincare. While lengthy and complex skincare routines were once preferred, consumers are now moving towards fewer but effective products. This changing mindset is being known as skincare minimalism, which emphasizes the use of selective and useful products for skin care.
Taking this concept forward, Indian skincare brand Leafoberryy has introduced simple and effective skincare solutions. Ghazal Kothari, the brand’s founder and skincare formulator, believes that healthy and glowing skin does not require expensive or complicated routines but choosing the right products.
The brand has developed a balanced and easy skincare routine through its two flagship products—Himalayan Yoga Glow Cream and Moonmyst Night Renewal Cream. Himalayan Yoga Glow Cream is designed to provide moisture, nourishment and natural glow to the skin during the day. Moonmyst Night Renewal Cream supports the skin’s repair and regeneration process during the night and has been developed to help reduce dryness, dullness and early signs of aging.
According to Ghazal Kothari, today’s consumers want products that offer multiple benefits and maintain long-term skin health. He says that using more products does not always give better results, but the right and scientifically developed products can prove to be more effective.
Experts believe that skincare routines with too many active ingredients and multiple layers can sometimes lead to skin irritation and increased sensitivity. In such a situation, the demand for multi-functional and simple skincare solutions is continuously increasing. This trend indicates that quality, simplicity and long-term results will be given more importance in the skincare industry in the times to come.
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