Meet woman who came to India after partition, started business with Rs 300, now owns Rs 7000 crore company, her name is…, she is called India’s…
The company has established itself as a leading exporter of biscuits to 69 countries across six continents. It also holds contracts with prominent global brands like McDonald’s, Subway, KFC, Pizza Hut, Taco Bell, and the Indian Railways.
Born in Karachi, Pakistan, Rajni Bector spent her childhood in the pre-partition era. However, the partition of 1947 changed her life forever as her family migrated to Delhi. Her family had various high-ranking posts in the government of British India. Bector went to Miranda House and completed her graduation post her marriage in 1957. She got married at a young age of 17 into a business-oriented family in Punjab. Despite settling into her new life, she harbored a passion for learning and self-improvement. Years later, when her children were admitted to a boarding school, she seized the opportunity to pursue her own education. Rajni enrolled in a bakery course at Punjab Agricultural University, where she honed her baking skills and discovered a love for creating unique recipes.
Eager to put her newfound skills to use, Rajni started experimenting in her free time. Her baking and ice cream recipes soon gained local popularity. With just Rs. 300, she purchased an oven and began making ice cream in the backyard of her home. However, the initial days were far from smooth, as she faced financial losses in her endeavors.
The birth of Cremica
In 1978, Rajni’s husband, Dharamvir, believed in her vision and provided Rs. 20,000 to establish an ice cream production unit. This marked the beginning of her entrepreneurial journey as she launched her brand, cream, which translates to “made of cream.”
What started with ice cream soon expanded into bread, biscuits, and sauces. Rajni’s dedication and innovative recipes helped Cremica carve a niche in the competitive food market. Her brand gained recognition for its quality and taste, and with time, it grew into a household name.
In 1995, Bector won the tender for McDonald’s and started producing buns for them. The wheat came from Madhya Pradesh and the initial plant was in Ludhiana. Their plants also expanded to Bengaluru, Delhi, and Mumbai. McDonald’s recommended Cremica to Quaker Oats, a Chicago-based company that introduced Cremica to the world of sauces. Three decades later, Cremica is still a supplier to McDonald’s.
Mrs. Bector’s revenue
Cremica’s success story didn’t stop there. Over the years, the brand scaled new heights, becoming the second-largest biscuit exporter in India. According to reports, the company’s annual turnover stands at Rs 7,000 crore.
Mrs. Bectors Food Specialties Limited reported a revenue of Rs. 1,623 crore for FY24, with a gross profit margin of 46.7%. Listed on the National Stock Exchange of India in December 2020, the company has demonstrated strong financial growth. According to Managing Director Anoop Bector, “Cremica has achieved impressive revenue growth of 17.4%, with profitability rising by 21.6% to Rs. 33.6 crores in Q4 FY24 year-over-year.”
Cremica has established itself as a leading exporter of biscuits to 69 countries across six continents. It also holds contracts with prominent global brands like McDonald’s, Subway, KFC, Pizza Hut, Taco Bell, and the Indian Railways. As a homegrown Indian brand, Bector’s Cremica specializes in a wide range of products, including sauces, mayonnaise, breads, biscuits, and salad dressings, reflecting its diverse and innovative product portfolio.
In 2021, Rajni was honoured with the Padma Shri — India’s fourth-highest civilian award — becoming an inspiration for millions of Indian women who dream of becoming entrepreneurs.
Currently, while her eldest son Akshay is reportedly handling Mrs. Bector’s and English Oven, Anoop and Ajay are running Cremica.
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