Meta India has roped in Amazon’s public policy director Aman Jain as a senior director & country head, public policy. In his new role, Jain will lead the tech giant’s policy strategy and engagements in India, reporting directly to Meta’s APAC VP-policy Simon Milner.
Jain is expected to take up the role early next year. Prior to him, the position was held by Shivnath Thukral who moved to fintech major PhonePe earlier this year.
Jain brings in over two decades of experience to Meta’s India leadership team. Prior to his new role, Jain was helming policy strategy for Amazon for over two years. Earlier, he had an over seven year stint at Google, departing the tech major as its fintech industry head in 2023.
“India is a strategic market for Meta. As the country’s digital economy accelerates across areas such as AI, emerging tech and the creator economy, Meta aims to help build a more inclusive, trusted, and future-ready internet ecosystem for India,” Milner said.
This comes at a time when regulations regarding the evolving social media and AI ecosystem have taken a centre stage in the Indian tech ecosystem.
Important to highlight that the Indian market is the largest for the Facebook and Instagram parent. As per Statista data, India had the largest Facebook and Instagram audience worldwide, with over 403 Mn users and 480.6 Mn users, respectively, as of October 2025.
As smart phone and internet penetration continues to expand at a rapid pace in the world’s most populous country, the significance of the Indian market for Meta is only expected to deepen in the near future.
As a result, the company has made multiple leadership rejigs for its India business in recent times. Prior to the appointment of Jain, Meta promoted its ads business head Arun Srinivas to helm India operations back in June as well as expanding India VP Sandhya Devanathan’s role to oversee its entire South Asia operations.
Besides key leadership appointments and doubling down on its social media presence, the company is also actively strengthening its India AI play. Most recently, Meta formed a joint venture (JV) with conglomerate Reliance Industries to set up an AI-focussed business, Reliance Enterprise Intelligence Limited (REIL). The duo have jointly committed an initial investment of INR 855 Cr.
However, it must be highlighted that the tech giant’s India journey hasn’t exactly been smooth with multiple run-ins with regulatory bodies over the past few years. Last year, India’s competition watchdog Competition Commission of India (CCI) imposed an INR 213.14 Cr penalty over alleged unfair practices linked to WhatsApp.
Besides, the company’s social media platforms have also been called for harmful content, including hate speech and violence-inciting material, as well as criticism for lack of transparency in its content moderation practices.
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