New Delhi. For the first time, Royal Enfield has made a record of selling more than 10 lakh bikes in the domestic market in a single financial year. The company recorded sales of 10,06,937 units between April 2025 and February 2026. This sale of the company is about 24 percent more than last year. March figures are not yet included in this sale, due to which the total sales are likely to increase further. The company’s strong product lineup and increasing customer confidence are playing an important role behind this excellent performance. Popular bikes like Royal Enfield Classic 350, Royal Enfield Bullet 350 and Royal Enfield Hunter 350 have contributed significantly to the sales.
Especially in the 350cc segment, the company’s hold remains very strong, where its market share is said to be more than 90 percent. The increasing demand for premium and powerful bikes after Covid has also accelerated the success of the company. The trend of customers has now moved towards stylish and powerful motorcycles, which has directly benefited Royal Enfield. It is estimated that by the end of FY 2026, the company’s total sales may reach close to 11 lakh units, which will establish it in a stronger position in the market. Along with this, the company adopted the strategy of launching new models and keeping the prices competitive, which increased its popularity.
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