News – Singham Again: 2 days before the release, Ajay Devgan gave such a blow to 'Bhool Bhulaiyaa 3', there will be huge loss!
On one hand, there are only 2 days left for the release of 'Singham Again' and 'Bhool Bhulaiyaa 3', while on the other hand, the war of screen sharing is not ending. Distributors of both the films are adopting such strategy for their films, so that the film can get more shows. In single screens, Raveena Tandon's husband Anil Thadani had played such a trick that the exhibitors gave him more shows. The team of 'Singham Again' was not happy at all with this. The makers of both the films have agreed to different movie chains and theatres. But the average ratio of screen sharing is in favor of 'Singham Again'. Recently a report was published on Pinkvilla. It was revealed that the largest movie chain PVR Inox has divided the screens in the ratio of 60-40. That means 60 percent screen has been given to Singham Again and 40 percent screen has been given to Bhool Bhulaiyaa 3. The main reason for this is that the distributor of Singham Again is PVR.
Singham again played such a trick that Karthik suffered loss!
Singham Again was already demanding more screen distribution. He had the same demand for a single screen, but the exhibitors did not agree to this. He said that there should be equal number of shows for both the films. But the team of Singham Again remained adamant on their point, hence the exhibitors agreed to give more shows to Karthik's film. Whereas the team of Bhool Bhulaiyaa 3 was already happy with the 50-50 i.e. equal show. But leaving aside the single screen, Singham has already made gains. He has got 55 percent shows in the national chain and Karthik's film has got 45 percent. However, the makers of Singham Again wanted 70% of the total screens for themselves, so 30% of the screens would have gone to Bhool Bhulaiyaa 3. The exhibitors were not ready for it, because it was a big film. Singham Again also won in Cinepolis. Of the total shows, 55% went to Singham Again and 45% to Bhool Bhulaiyaa 3. But despite being the distributor of Singham Again, Bhool Bhulaiyaa 3 has got a good number of shows.
Singham Again wins the battle of screen distribution across the country
Overall, if we look at different movie chains across the country, Singham Again has got 60% of the screens. Whereas Bhool Bhulaiyaa 3 got 40% screens. In such a situation, manufacturers and distributors can be happy. It depends on the public which film they would like to watch. But the makers of Singham Again have benefited a lot.
Comments are closed.