New Delhi: To reduce the dominance of big e-commerce companies like Amazon and Flipkart in the country, the Government of India has started a new initiative in the form of ONDC. Its full name is Open Network for Digital Commerce. It is an e-commerce platform, where sellers can sell their goods directly to customers. Through this, lakhs of vendors in small towns and rural areas have become financially empowered. Now on this platform, a fee of up to Rs 1.20 may have to be paid for transactions above Rs 250. The revenue collected from this will be used to meet the new needs of the industry.
lots of shopping done
In the festive season of October, up to 14 lakh transactions were recorded on ONDC's platform, compared to 12.9 lakh transactions a month earlier in September, which shows an increase of 7.6 percent in this one month. Now on this government platform for online buying and selling, an average of up to Rs 5 lakh is being purchased every day. Food items worth up to Rs 90,000 are being sold on the platform every day, while in the beauty and personal care segment around Rs 10,000 are being sold every day. Transaction is taking place. Similarly, daily transactions of Rs 40,000 and Rs 20-30,000 are taking place in fashion and kitchen segments respectively.
More vendors joining ONDC
The number of vendors on ONDC is also increasing, crossing the 160 mark. These include many retailers like PayTM, Snapdeal, More, PinCode and MagicPin. At present, there are more than 70 apps available for shopping on ONDC, out of which 40 are such apps through which purchases are being made daily. Also read…
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