TV Price Hike From January 2026: If you are planning to buy a new TV in the new year 2026, then this news is very important for you. There is every possibility of increase in TV prices in India from January. In such a situation, you may have to spend more money than before to buy LED and Smart TV, which may spoil your household budget.
Why can TVs become expensive from January?
According to industry experts, TV prices may increase by 3 to 10 percent from January 2026. The biggest reason behind this is believed to be the huge shortage of memory chips and the weakening of the rupee.
Shortage of memory chips and dependence on imports
In India, only 30 percent of the cost of TV manufacturing is local, while companies have to import the remaining parts from abroad. These include expensive components like open cells, semiconductor chips and motherboards.
The demand for high-bandwidth memory (HBM) has increased rapidly in the global market, as companies are now making chips for AI servers and advanced technologies. This has had a direct impact on consumer electronics like TVs, where the availability of chips has become less and prices have become higher.
What did the companies say?
Haier Appliances India President NS Satish said that “LED TV prices may increase by about 3 percent.” At the same time, SPPL CEO Avneet Singh Marwah said that “The price of memory chips has increased by 500 percent in the last three months, due to which the price of TV may increase by 7 to 10 percent in January.” Videotex director Arun Bajaj also said that “Flash memory and DDR4 prices have increased by 1000 percent, and this pressure may continue till the second quarter of next year.”
Rupee’s weakness increases concerns
The rupee has crossed the 90 level against the US dollar. This has had a direct impact on the cost of imported parts. It is becoming difficult for companies to bear the rising costs themselves, so it is being considered certain that the burden will be passed on to the customers.
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Why will prices increase despite GST relief?
Recently, the government had reduced the GST on TVs 32 inches and above from 28% to 18%, which provided relief of up to Rs 4,500. But due to shortage of memory chips and weak rupee, this relief will not be effective for long.
Decline in smart TV shipments
According to a report by Counterpoint Research, smart TV shipments are expected to decline by 4% in the second quarter of 2025. The reason for this is the decreasing demand for small screen TVs and reducing consumer spending. However, India’s TV market was around $10–12 billion in 2024 and due to the increasing popularity of big screens, smart features and OTT content, this market may gain momentum again in the future.
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