New Delhi New Delhi: British telecom firm Virgin Media O2 has unveiled Daisy, a custom-designed AI chatbot designed to tackle phone scammers by keeping them on the line for as long as possible Could. The initiative comes in response to a study conducted by Strand Partners, which revealed that one in five British people experience scam attempts every week.
Daisy is no ordinary chatbot. Designed to mimic the personality of an elderly British grandmother, she takes advantage of fraudsters' prejudices about elderly victims – who are often targeted for their perceived frailty.Real-life relatives of VCCP team members Daisy's charm and intelligence make her an ideal “scambiter”. Unlike human victims, Daisy has endless patience and no need for breaks, allowing her to engage scammers in meaningless conversations for hours, leaving them frustrated and unsuccessful.
Daisy was recently named O2's “Head of Scammer Relations”, a cheeky title that highlights her role in engaging scammers. His persona, created by London creative agency VCCP Faith, combines natural language processing and a custom AI language model to deliver human-like and comically irrelevant responses. “While they're busy talking to me, they Can't cheat. And frankly, I've got all the time in the world,” Daisy jokes in the O2 promotional video.
Daisy processes callers' input in real-time, converts it to text, and responds with AI-generated answers that reflect her charming, grandma-like personality. Whether it's talking about her imaginary kitten Fluffy, reminiscing about her love of knitting, or providing fake bank account details, Daisy keeps scammers engaged with long, unproductive conversations.
In one recorded conversation, a frustrated scammer, after nearly an hour of fruitless conversation, exclaims, “It's been almost an hour, [अश्लील] For the love of!” Daisy, without any hesitation, happily replies, “Oh my God, time flies.” The second scammer faces a detailed discussion about Daisy's imaginary family and hobbies. , so that they cannot target real victims.
Virgin Media O2 has actively distributed Daisy's dedicated phone number to contact lists of known fraudsters. The initiative aims to disrupt scam operations as well as raise awareness among people about the strategies used by scammers. O2 emphasizes that by tricking fraudsters into thinking Daisy is a real person, the AI chatbot not only wastes their time but also highlights the importance of vigilance against scams.
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