This film may make you uncomfortable, but Taapsee Pannu’s pain spilled over Assi’s flop:

News India Live, Digital Desk: The film ‘Assi’ directed by Anubhav Sinha and starring Taapsee Pannu is based on women’s safety and serious incidents of rape in India. Despite its great reviews, the film has failed to draw audiences to the theatres.

1. Heartfelt Appeal of Taapsee Pannu

Sharing a video on Instagram, Taapsee said, “I know this film will make you a little nervous. Uncomfortable Can do, but it is important to see it. This is the truth of our society which we often ignore. If you don’t support ‘rooted’ and true stories, the film industry will stop making such films.”

2. Why the name of the film ‘Assi’? (Meaning of ‘Assi’)

There is a scary figure hidden behind the title of the film. The film claims that on an average every day in India 80 (eighty) Incidents of rape happen. The story of the film revolves around a female teacher named ‘Parima’ (Kani Kushruti), who is a victim of gang rape and then fights a long legal battle for justice.

3. Box Office Report (7 Days Figures)

The budget of the film is approx. ₹40 crore That being said, its earnings in the first week have been worrying:

Total Earnings (1 week): About ₹6.95 crore.

Budget Recovery: so far only 17.37% Only the cost has been recovered.

Compare: This film has earned 66% less than Taapsee’s previous flop film ‘Khel Khel Mein’.

4. Experts’ opinion: Why did the film flop?

Confusion over title: Trade analysts believe that the audience could not connect with the name ‘Assi’ and they did not understand what the subject of the film was about.

Heavy Subject: The subject matter of the film is very dark and disturbing, which may keep the general audience looking for entertainment away.

Weak Marketing: Lack of promotion of the film is also being considered a major reason for its failure.

5. Applause from critics

Even though the film was not successful at the ticket window, it was praised by critics. ‘Pink’ and ‘Thappad’ It has been described as a K level film. Even stalwarts like Javed Akhtar have called it a “heart and mind touching film”.