Why did Karan Johar’s ‘Dharma Production’ make a deal worth Rs 1000 crore? – Read

Adar Poonawala has bought 50 percent stake in Karan Johar’s company Dharma Production by investing Rs 1000 crore. Poonawala is the owner of the Serum Institute, which made the vaccine for Corona. The valuation of Karan Johar’s Dharma Production is Rs 2000 crore. Now, despite being a 50 percent partner of the company, Karan will remain the executive chairman of this company and his friend Apoorva Mehta will continue his work in Dharma as CEO. Now the question is, why did Karan Johar sell half of his company for Rs 1000 crores?

For the last several months, there were reports that Jio Cinema can invest in Karan Johar’s ‘Dharma Production’, then for some time it was also discussed that Adani Group can invest in this company. But on October 21, it was confirmed that Poonawala was going to become the co-owner of Dharma Productions. According to information received from sources close to Karan Johar, ‘Dharma Production’ was running in loss for the last several years. If the company was running in profit then Karan would never have decided to sell half the shares of this company.

good movies did not work

According to the information, in the last few years, Karan Johar’s company has given mostly flop films. Such as ‘Kalank’, ‘Student of the Year 2’, ‘Gunjan Saxena’, ‘Jug Jug Jio’, ‘Bhoot’, ‘Selfie’, ‘Govinda Naam Mera’ and the recently released film ‘Jigra’. The backbone of the company was broken due to the flop of films from which the company had high expectations. Karan Johar himself was not dependent only on Dharma Productions to earn money, meanwhile he judged many reality shows, hosted shows like Bigg Boss, worked in many shows on OTT. It is heard that Karan had also invested some part of his earnings in his production house. However, no confirmation has been made from Karan Johar in this regard.

There will be performance pressure on the company

TV9 Digital spoke to a film trade expert. On the condition of not disclosing the name, he said that this decision of Poonawala may prove to be wrong, because after investing Rs 1000 crore, any businessman would want to have a profit of at least Rs 100 to 200 crore every year. But seeing the condition of Bollywood at the box office, it can be said with certainty that Karan Johar At present the company will be able to do a business of Rs 300 to 400 crores per year. It will not be easy to earn a profit of Rs 200 crore from this. At present, no mega budget film of Dharma Production is on the floor. Now, on one hand, the box office future of Hindi films is also not looking very good, in such a situation, only time will tell how long Poonawala remains associated with this company.

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