New Delhi. With the increasing number of two-wheelers in India, the importance of helmet is now being understood more than before.
Steelbird’s big success
Meanwhile, Steelbird Hi-Tech India Limited has achieved a big milestone with its ROX helmet series.
1 crore helmets sold
The company has announced that more than 1 crore helmets of the new ROX series have been sold across the country.
low price, high trust
According to the company, the biggest reason for the success of ROX helmet series is its affordable price. Its starting price has been kept at only Rs 969.
popular among youth
People are liking this helmet more due to better quality at lower price. It has become easy especially for the youth to buy it.
ISI certified
Being ISI certified, these helmets also meet the safety standards. This is the reason why their demand has increased rapidly from cities to villages.
growing network
Steelbird’s strong distribution network is also playing a big role in this success. The company has reached out to Tier-1, Tier-2 cities and rural areas.
What is MD called?
Managing Director of the company, Rajeev Kapoor described this achievement as not only a business success but also a victory of people’s trust.
Trust in affordable helmets too
He said that crossing the figure of 1 crore helmets is proof that lakhs of people are trusting the company.
How are the company’s sales?
Steelbird had sold 87 lakh helmets in the last financial year (FY2025) and now the company is preparing for further expansion.
How is ROX series?
The Steelbird Rox series comes in many different color options. Weighing approximately 800 grams, this helmet is equipped with basic features, but the strength is much better.
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