NTT DATA's ADAPTIS Launch! A new chapter in smart payments and commerce for Indian businesses

NTT DATA: As India's digital commerce ecosystem expands, merchants and enterprises are looking for integrated solutions that bring together payments, commerce and business functions on a single platform. In response to this shift, NTT DATA Payment Services India today announced the launch of ADAPTIS, its integrated service brand for payments and commerce solutions.

With this launch, NTT DATA Payment Services India's payment acceptance, merchant solutions, value-added services and commerce capabilities come under one brand.

Designed for businesses ranging from local merchants and growing MSMEs to large enterprises, ADAPTIS enables merchants to accept payments, streamline operations, deliver a seamless customer experience through online and offline channels and manage their entire commerce journey through an integrated platform.

Whole-time Director and CEO of NTT DATA Payment Services India Shri. Takeo Ueno said, “India is an important market in our regional growth strategy. Driven by strong digital adoption and the changing needs of merchants. With ADAPTIS, we are combining our global expertise with deep local market understanding to provide secure, enabling and customer-centric commerce solutions for businesses of all sizes. This presentation is in line with our long-term commitment to expand our merchant reach, strengthen partnerships in the ecosystem, and support the continued growth of India's digital payments landscape.” strengthens.”

Mr. Shinichiro Nishikawa, Head, Global Payments Strategy & Transformation Division, NTT DATA Japan said: “The launch of ADAPTIS in India is an important milestone in our approach to creating an integrated payments and commerce platform across markets. By bringing our capabilities under one brand, we aim to provide merchants with a consistent, high-quality experience while maintaining the flexibility to meet the unique needs of each local market.”

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Rahul Jain, Chief Financial Officer, NTT DATA Payment Services India said: “ADAPTIS is an important step in strengthening our business for long-term sustainable growth. By bringing together our capabilities under one unified brand, we are better positioned to deliver greater value to our partners while supporting the changing needs of merchants across India.”

In India, ADAPTIS will provide four key service pillars depending on the local market:
• ADAPTIS In-Store: A seamless payment solution for the physical retail environment
• ADAPTIS E-Commerce: Secure and enabling online payment solutions
• ADAPTIS Enterprise: Enterprise-grade payment infrastructure and business solutions
• ADAPTIS VAS (Value-Added Services): Value-added solutions that enhance operational efficiency and customer engagement

With nearly two decades of experience in India's payments sector, NTT DATA Payment Services India currently serves millions of merchants and processes over 100 million transactions annually backed by a secure, PCI-DSS compliant infrastructure and state-of-the-art technology.

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About NTT DATA Payment Services India
NTT DATA Payment Services India is an RBI-licensed payment aggregator and a leading digital payments solutions provider, focused on enabling secure, reliable, and scalable transaction experiences across industries. We partner with enterprises, institutions, and service providers to support online, in-store, and assisted acceptance channels, helping businesses streamline collections while maintaining strong operational and governance control. Backed by NTT DATA, a global IT and business services leader, the company combines global expertise with deep local market insights to deliver secure, scalable, and innovative payment solutions.
Visit www.nttdatapay.com

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