Why did Sudha Kongara’s Parasakthi underperform at box office? Aakash Baskaran lists the reasons
“It could be anyone of the reasons: High expectations not being fulfilled, controversies, censor issues and even box office clash. We can’t call Parasakthi a failure. It is a good film. I have done both Parasakthi and Only Idli in profit sharing mode. For Parasakthi we didn’t able to honour the profit sharing, compared to its high scale budget. For Only Idli, we have given Dhanush sir what we had promised, as it was relatively less in budget and it was a profitable venture for us,” he added.
Parasakthi followed the story of Chezhiyan (Sivakarthikeyan), and his part in the anti-Hindi agitations of 1960’s Tamil Nadu. Upon release, Parasakthi was met with mixed reviews from fans and critics. While it earned over Rs 12 crore on its first day, the film’s revenue dwindled down in the second and third weeks. It crossed over Rs 100 crore globally in its box office run.
Parasakthi‘s extended cast includes Kulappulli Leela, Prakash Belawadi, Dev Ramnath, Prithvi Rajan, Guru Somasundaram and Chetan, with cameo appearances from Rana Daggubati and Basil Joseph.
Sudha had written the film along with Arjun Nadesan, with an additional screenplay by Ganeshaa and dialogues by Madhan Karky and Shan Karuppusamy. The crew of the film included GV Prakash as the music composer who had marked his 100th film as a music director, Ravi K Chandran as the cinematographer and Sathish Surya as the editor. Dev Ramnath served as the creative producer, along with MP Senthel and Rhea Kongara, who were the executive producers.
Comments are closed.