Noise Master Buds Open— Indian tech and lifestyle brand Noise has taken a big step on the international stage by introducing its new open-ear truly wireless stereo (TWS) earphones, Noise Master Buds Open, during the ongoing IFA 2026 trade show in Berlin. This new device from the premium Master Series portfolio comes with audio tuning from the legendary audio brand Bose (Sound by Bose).

Noise Master Buds Open: TWS earphones with Sound by Bose technology unveiled at IFA 2026

Global debut at IFA 2026: Will go on sale in India by the end of this month

The company announced this new premium earphones during the IFA 2026 expo held in Berlin. According to the company, this launch marks an important turning point in the brand's open-ear audio segment and global expansion. Noise is already selling in-ear, over-ear and several open-ear audio devices in India, but this is the company's new premium bet with the Sound by Bose partnership.

The company has confirmed that Noise Master Buds Open will be made available for purchase in the Indian market by the end of September 2026. Indian consumers will be able to purchase it through e-commerce platforms, the brand's official online store and major retail stores. However, the company has not yet disclosed its price and detailed specifications.

official statement

“The launch of Master Buds Open is a big step towards strengthening our global portfolio. With Sound by Bose technology, we are going to give users a premium audio experience in an open-ear format.”

Impact on users: What will change in the Indian market?

The trend of open-ear earphones is growing rapidly in the Indian market, especially among users who want to be aware of ambient sound without blocking their ears while working out, running or travelling. After this collaboration between Noise and Bose, it is expected that Indian buyers will get a new option in the mid-premium segment. The official price is expected to be announced just before the sales start later this month.