Technology Desk: The month of September is going to be special for Apple fans. The company may introduce the new iPhone 18 series in its big launch event on September 9, 2026. Before the arrival of the new model, discounts on the prices of iPhone 17 Pro and iPhone 17 Pro Max have started in many countries.
If you have been waiting to buy the Pro model of iPhone for a long time, then this could be a good opportunity for you. However, on the other hand, there is also talk of iPhone 18 Pro and Pro Max being expensive.
Increased discount on iPhone 17 Pro and Pro Max
According to the report, before the launch of the new iPhone, many retailers are increasing discounts to clear the stock of the old iPhone 17 Pro and Pro Max.
In the UK, Amazon has increased the discount on iPhone 17 Pro and Pro Max to £150. Earlier, discounts of up to £100 were available here. There is also a discount of £100 being given on the base model of iPhone 17.
Discount has also been extended on iPhone Air. There is said to be a reduction of up to £200 on its 512GB model.
iPhone 17 Pro Max becomes cheaper in Europe too
The price of iPhone 17 Pro and Pro Max has been reduced in many countries of Europe. The iPhone 17 Pro Max 256GB model is available for around €1,319 on MediaMarkt in Spain. Its launch price was €1,469. This means the buyer is saving around €150.
In Germany too, the price of iPhone 17 Pro and Pro Max is said to be reduced by about €120. Good discounts are being seen on Pro Max models in Australia also.
Apple did not make official price cut in India
Apple has not yet reduced the price of iPhone 17 Pro and Pro Max on its official website in India. Both models are still listed at the old price.
However, discounts and bank offers can be found on these phones on retail platforms like Amazon and Flipkart. The price can be further reduced by taking advantage of offers from cards like SBI, ICICI and Flipkart Axis.
Therefore, the low price available in India cannot be called an official price cut by Apple at present. This is mainly the benefit of retail discounts and bank offers.
The price of iPhone 18 Pro may be higher
Reports regarding iPhone 18 Pro and iPhone 18 Pro Max are claiming that their price may be Rs 10,000 to Rs 20,000 more than the iPhone 17 Pro series. However, Apple has not yet officially confirmed these prices.
The new series is expected to launch iPhone 18 Pro, iPhone 18 Pro Max and a new foldable iPhone.
Buy Now or Wait for iPhone 18?
If you don't want a very expensive new model and are getting a good offer on the price of iPhone 17 Pro, then buying it now could be a profitable deal. On the other hand, if you want the latest features and new technology, then it would be better to wait for a few days.
It is also possible for the iPhone 17 Pro and Pro Max to be officially discontinued after the new iPhone is launched. In such a situation, after the current stock gets exhausted, the discount available on these models may also end.
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