If you studied in school in the 80s and 90s, you might have come across the picture of the ‘ideal child’. In a way, this child seen in the charts and posters in schools was the epitome of a perfect student. Waking up early in the morning, greeting his parents, brushing and bathing daily, eating on time, going to school, studying diligently and participating in sports, his life was shown as an example for children.
Now this famous character has caught everyone’s attention by reaching the fashion runway of London. The motif of ‘ideal boy’ was seen on a special dress from Lovebirds Studio’s collection at London Fashion Week. A strapless gown with blue checks and a black belt was used in this unique outfit. The special thing is that the fabric of this collection was prepared in collaboration with the artisans of Varanasi in Uttar Pradesh and Kutch in Gujarat.
Who created the ideal child’s dress?
Priyansh Trivedi not only presented the child in the same form as the old poster seen in schools, but through him, talked in a fun way about the expectation of every child to become ‘perfect’. In the cartoons made by him, the face of the ideal child remained the same innocent, but the things and situations shown with him were quite interesting. Within no time this new style started attracting people’s attention on social media.
dress went viral
After this, Myntra also included this character in its End Of Reason Sale campaign along with Priyesh Trivedi. After this, ‘Adarsh Balak’ was not limited to just social media, but also started appearing on big advertisement hoardings in many cities including Mumbai.
Who made this dress?
This collection by Lovebirds Studio featured chitz fabric, hand-brushed detailing and old motifs presented in a new style. Handloom fabrics like dupion, tussar and brocade were also a part of the collection. According to the report, these clothes were prepared in collaboration with artisans from Kutch in Gujarat and Varanasi in Uttar Pradesh.