The seed funding round was led by 3one4 Capital. Following the fundraise, the startup has officially launched its operations
Founded in 2025 by Kashyap Vadapalli, KV Ravi Shekhar and Anubhav Sonthalia, BCT Ventures is an AI-native venture studio.
BCT Ventures uses three proprietary AI engines to identify consumer demand, develop products, and automate marketing and customer acquisition
Nutrition and wellness-focused ecommerce startup BCT Ventures has raised ₹42 Cr ($4.4 Mn) in a seed funding round led by 3one4 Capital. Following the fundraise, the startup has officially launched its operations.
Founded in 2025 by Kashyap Vadapalli, KV Ravi Shekhar and Anubhav Sonthalia, BCT Ventures is an AI-native venture studio that builds and scales consumer nutrition and wellness brands.
Instead of operating a single consumer brand, the startup partners with doctors, nutritionists and other health practitioners to develop products, build digital audiences and scale sales using AI-powered tools across functions.
The Mumbai-based startup will initially focus on the nutrition and wellness sector, where it sees rising demand for practitioner-backed preventive healthcare products. Over time, it plans to expand its operations into other underserved consumer categories.
BCT Ventures uses three proprietary AI engines — Resonance, Nucleus and Meridian — to identify consumer demand, develop products, and automate marketing and customer acquisition, respectively.
“At BCT Ventures, we’ve built an AI-native operating system that helps us make better decisions at every stage, from identifying opportunities to launching and scaling brands. We believe this is how the next generation of consumer companies will be built,” cofounder Sonthalia said.
The new startup would look to capitalise on the burgeoning Indian consumer economy, which is projected to expand from to $4.3 Tn by 2030. It intends to leverage its AI-first approach to crack the market.
AI has sort of emerged as an underlying theme across industries for businesses to help achieve scale. Startups are increasingly embedding AI into their business models to automate workflows, improve operational efficiency and reduce costs.
Reflecting this trend, healthtech startup Mykare recently raised $3.2 Mn after pivoting from a hospital discovery platform to an agentic AI and voice AI platform that helps small and medium-sized hospitals automate operations, improve patient experience and drive revenue growth.
Similarly, SaaS startup Kapture CX recently raised $10 Mn in a Pre-Series B round earlier this week after evolving from a CRM software provider into an AI-powered customer experience platform.
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