25 years of victory. 250 mega outlets spread across the country. East India's popular apparel trading company 'Bazar Kolkata' celebrated its Silver Jubilee. This time they took a big step to spread their brand more widely. The clothing retailer has roped in one of the country's most popular and National Film Award winning star Karthik Aryan as its new 'Brand Ambassador'.
Bazar Retail Private Limited started its journey in 2002. Their main goal was to deliver the best quality fashion products at low cost. That small initiative has turned into a huge success. From West Bengal, Bihar, Odisha, Assam to Uttar Pradesh, Telangana or Andhra Pradesh, their market is spread in 13 states. Currently, their retail business is spread across more than 20 lakh square feet. They have brought fashion within the reach of middle class families not only in big cities but also in small towns and villages. The company has also received the best honor at the Images Retail Awards multiple times.
Actor Karthik Aaryan is very excited to get this new responsibility. He said that this brand has gained the trust of billions of people in the country. He is proud to be a part of this journey of bringing affordable trendy fashion to the common man.
Abhishek Khemka, director and CEO of the organization said, Karthik Aryan is a symbol of confidence and dreams of today's youth. This joint venture will take their brand to new heights ahead of the festive season. According to Marketing Head Umesh Sharma, this new partnership will further encourage shoppers from every corner of the country.