Phuket, Thailand’s largest resort island, welcomed 6.04 million hotel guests between January and June, down 2.72% from a year earlier, as international arrivals declined amid the conflict in the Middle East.
Revenue per available room (RevPAR), a key measure of hotel performance, dropped 8.7% from a year earlier, according to the research and advisory division of Cushman & Wakefield Thailand.
Hotel occupancy also slipped, averaging 80% during the six-month period, down from 84.1% a year earlier.
The average daily room rate (ADR) fell 4% year on year to 6,820 baht (US$203) per night, Nation Thailand reported.
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Tourists gather at Patong beach in Phuket, Thailand, Nov. 22, 2024. Photo by Reuters |
Cushman & Wakefield said the weaker performance was largely driven by a fall in international arrivals, particularly from April onward, The Straits Times reported.
The property consultancy attributed the slowdown to the conflict in the Middle East, which dampened confidence in international travel, as well as higher airfares that reduced demand from long-haul markets such as Europe, the United States and the Americas.
Thailand received 17.36 million international tourist arrivals between Jan. 1 and July 18, down 3.05% from the same period last year, the Ministry of Tourism and Sports reported.