Toyota Launches Ninth Generation 'All-New Hilux' in India; Price starts from Rs 31.99 lakh

• Toyota Kirloskar Motor has officially launched the 'All-New Hilux', the ninth generation powerful SUV in India.
• The SUV is powered by a 2.8-litre diesel engine and an advanced 4X4 system with 500 Nm of torque.
• The ex-showroom price of the new Toyota Hilux in the Indian market starts at Rs 31.99 lakh.

Toyota Kirloskar Motor today announced the India unveiling of its iconic vehicle 'All-New Hilux'. This is an important step towards strengthening our SUV range in the country. Symbolizing Toyota's tradition of reliability, durability and superior quality, this ninth-generation Hilux has been specially designed to offer rugged durability and all-round performance.

Based on the IMV platform, the all-new Hilux offers excellent all-round utility while being durable for extreme tasks, comfortable for city driving and capable of adventure travel. This flexibility reinforces Toyota's commitment to 'Mobility for All', as well as deepens lifelong relationships with customers.

Speaking about the new unveiling, Masakazu Yoshimura, President, Managing Director and Chief Executive Officer, Toyota Kirloskar Motor said, “Customer-centricity at Toyota Kirloskar Motor means understanding customers' needs today and being prepared for their future aspirations. Over nearly three decades of journey in India, we have steadily progressed by listening to our customers, investing in the future and providing mobility solutions based on trust, quality and reliability. Driven by our vision of 'Mobility for All', We are committed to creating long-term value and creating products that win the trust of customers across generations. The All-New Hilux reinforces this direction.”

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Speaking on the product features, Sabari Manohar, Executive Vice President (Sales-Service-Used Car Business), Toyota Kirloskar Motor said, “The exterior and interior of the all-new Hilux has been designed under the 'tough and agile' concept, combining 'strength and agility'. 2.8-litre engine, Toyota's renowned 4WD capability, 12.3-inch infotainment. We are confident that the new Hilux will live up to the expectations of customers with advanced connected technologies like i-connect with systems and comprehensive safety features including seven airbags.”

'Tough and Agile' Design and Appearance:

Designed under the “Tough and Agile” concept, the all-new Hilux combines rugged strength and dynamic agility. Its bold front-end is inspired by the “Cyber ​​Sumo” concept, which represents the iconic pre-combat posture in sumo wrestling. A newly designed front bumper, piano black accents, LED headlights with welcome function, LED fog lamps and distinctive daytime running lights add to the modern look. Apart from this, alloy wheels, aerodynamic stabilizing fins, electrically adjustable and retractable ORVMs, LED rear combination lamps and sharp-fin antennas further enhance the visibility and stability of the vehicle.

Powerful and smooth performance:

The vehicle is powered by a 2.8-litre BS6 Phase 2 diesel engine producing 150 kW and 500 Nm of torque mated to a 6-speed automatic transmission. With an 80-litre fuel tank, the vehicle is highly efficient for long-distance journeys on highways, city roads and challenging roads.

Excellent 4X4 off-roading capabilities:

Toyota's advanced four-wheel-drive system (High – H4 and Low – L4 range) tackles any terrain with ease. An electronic differential lock and downhill assist control further enhance its off-road capabilities. Double wishbone (front) and leaf spring (rear) suspension provides excellent road grip and smooth ride on the journey.

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Modern cabin and advanced technology:

The interior of the car features soft-touch upholstery, metallic accents, and an ergonomically designed cockpit. A 12.3-inch infotainment display (with Android Auto and Apple CarPlay), new Optitron metal-tone combimeter, Toyota i-Connect technology, 8-speaker audio system, wireless charging, PM2.5 air filtration, push start/stop and three drive modes (Eco, Normal and Sport) provide a comfortable and connected experience for passengers.

Comprehensive Security System:

For safety, it gets seven SRS airbags, vehicle stability control, anti-lock braking system with brake assist, emergency brake signals, Isofix child seat anchorages and GOA body structure. In addition, a panoramic view monitor, front and rear parking sensors and TPMS (TPMS) increase the confidence of the driver.

Color and how attractive:

The all-new Hilux is available in 6 attractive colours: Super White, Platinum Pearl White, Attitude Black+, Emotional Red, Sulfur Metallic+ and Ash. Apart from this, customers can customize the vehicle through various original accessories. Its variants and ex-showroom prices are 4X2 GX, AT (Rs 31,99,000), 4X4 GX, AT (Rs 33,69,000) and 4X4 VX, AT (Rs 36,69,000).