UP ODOA Scheme: On the lines of ODOP, 'One District-One Art' initiative will be started in UP, the art of every district will get recognition.

Lucknow, Amrit Thoughts: Chief Minister Yogi Adityanath announced on Friday that 'One District-One Art' scheme will now be promoted in Uttar Pradesh to identify and market the unique art of each district. He said that just as ODOP has given global recognition to the traditional products of the state, on the same lines the unique art of every district should be given a platform.

Chief Minister Yogi made this call on Friday at the 63rd Foundation Day function 'Dharohar' of Uttar Pradesh Sangeet Natak Academy at Sant Gadgeji Maharaj Auditorium in Gomti Nagar. He said that many attempts were made to erase India's culture, but our folk traditions and arts kept the cultural soul alive. After independence, many folk arts and musical instruments remained neglected. Neglect of cultural heritage is not only a question of extinction of art, but also of erasure of important chapters of identity. He recalled the contribution of Pandit Birju Maharaj, Lachchu Maharaj, Girija Devi and Begum Akhtar along with Lucknow, Banaras, Agra and Rampur gharanas. Folk arts like Rasleela of Braj, Birha of Purvanchal and Alha of Bundelkhand were also described as important parts of cultural heritage.

On this occasion, many personalities related to art and culture including Chief Minister's advisor Avnish Kumar Awasthi, folk singer Malini Awasthi, Bharatendu Natya Academy President Ravi Shankar Tripathi, State Lalit Kala Academy Vice President Girish Chandra Mishra, Birju Maharaj Kathak Sansthan Vice President Mithilesh Tiwari, Kumkum Dhar, Sangeet Natak Academy Director Rajkumar and Jain Vidya Shodh Sansthan Vice President Abhay Jain were present.

Adopt AI, don't break away from your roots

The Chief Minister asked the young artists to do new experiments using digital technology and artificial intelligence and take their art to the world, but not forget the fragrance of their soil, folk tunes, Guru's teachings and cultural roots. He said that technology is a medium to make life easier, not to break cultural ties. Yogi said that the cultural centers of Kashi, Ayodhya, Mathura and Braj region are being rehabilitated in the state. Events like Deepotsav and Dev Diwali are also giving a global platform to the cultural heritage of the state.

Instructions to immediately fill the vacant posts of the academy

The Chief Minister directed Additional Chief Secretary Tourism and Culture Amrit Abhijat to immediately remove the shortage of human resources in the Sangeet Natak Academy. He said that a board or committee should be formed for selection and if necessary, age relaxation should also be given, but the posts should not remain vacant.

Major announcements of the Chief Minister

• Priority to one district-one art

• Platform for the specific art of every district

• Instructions to immediately fill the vacant posts of the Academy

• Relaxation in age limit for selection as per requirement.

• Emphasis on connecting artists with technology and AI

• Sangeet Natak Akademi's proposal to increase the amount of awards approved

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