Adani Rewards: 50 lakh members joined in 10 months of launch, ‘Adani One’ app created a new record

Mumbai, 14 July. Adani Rewards, the loyalty program of Adani Airport Holdings Limited (AAHL)’s consumer app ‘Adani One’, has crossed the 50 lakh member mark in just 10 months of its launch. Giving this information on Tuesday, the company said that this is one of India’s first integrated airport loyalty programs.

According to the company, ‘Adani Rewards’ is currently available at all eight airports across seven states operated by AAHL. Through this program, passengers can earn reward points on shopping, dining and various airport services using the ‘Adani One’ app and can also redeem them later.

The company says that crossing the 50 lakh member mark reflects the increasing use of digital platforms in airport services and the popularity of this facility among passengers. This platform, along with making the journey of passengers more convenient, also provides attractive rewards on everyday expenses.

Tier-based membership model will come soon

The AAHL reported plans to launch a tier-based membership model by the end of the year. Under this, additional benefits, special facilities and more personalized experiences will be made available to regular air travelers based on their journey and usage. The company spokesperson said, “Adding 50 lakh members in less than a year is a big achievement for ‘Adani Rewards’. In the times to come, new features, more benefits and better experiences will be made available to the passengers.”

You can become a member instantly with your mobile number.

Passengers can instantly connect to ‘Adani Rewards’ using just their mobile number while making purchases at the airport. The reward points earned can later be used for free food & beverages, premium airport services and other exclusive benefits through the ‘Adani One’ app.

User engagement increased through seasonal offers

According to the company, seasonal campaigns like Diwali, Winterfest and the recently held Summer Carnival have played an important role in increasing user engagement through special offers and exclusive experiences.

AAHL operates eight airports

Adani Airport Holdings Limited is the country’s largest Public-Private Partnership (PPP) airport operator. The company currently operates and manages a total of eight airports including Mumbai, Ahmedabad, Lucknow, Mangaluru, Jaipur, Guwahati, Thiruvananthapuram and the recently developed Navi Mumbai Airport. The company aims to further expand the reach and popularity of ‘Adani Rewards’ across its airport network in the coming months.

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