Big decision of ASUS India! Appointment of Rajeev Talreja as 'Mentor' for MSME sector

  • Big decision of ASUS India!
  • Mentor appointment of Rajeev Talreja for MSME sector
  • MSME will get world class technical strength

ASUS Expert Series PCs For MSME : Asus India is proud to announce MSME expert and founder of Quantum Leap, Rajeev Talreja as Mentor for the MSME segment, to further strengthen Asus India's promise of Expert Series PCs. ( ASUS Expert Series PCs For MSME )

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As India's second largest employment sector and a major economic engine, MSMEs are expanding rapidly. To keep up with this momentum, business owners must overcome everyday technical barriers by using PCs (PCs) designed specifically for enterprise workloads, which increase productivity and collaboration. Rajeev Talreja is the ultimate voice of MSMEs and has a deep understanding of the core functional needs of MSME founders.

Trained over 12 lakh business owners

Having trained over 1.2 lakh business owners through Quantum Leap's training and mentoring, they have a deep understanding of the ecosystem, which aligns perfectly with ASUS' commitment to the success of MSMEs.

Professionals need a business grade laptop

Early last year, Asus identified a major gap in the market. That is, small businesses and professionals needed a business grade laptop, but were not aware of better options. As a result, most were buying non-business laptops from normal and modern retail channels. However, these are the people who value durability, performance, upgradeability, battery backup, safety and after sales service.

ASUS filled this gap with the EXPERT SERIES

Using the philosophy of 'Design Thinking', ASUS fills this gap with the EXPERT SERIES. The series offers a truly worry-free business experience and customer-friendly ecosystem, which lowers Total Cost of Ownership (TCO) through increased lifespan and reduced downtime.

Their importance is increasing in the AI ​​era

Speaking on the occasion, Dinesh Sharma, Vice President for India, Sri Lanka and Nepal, Asus Commercial PC Business, said, “At ASUS, we share a common vision with Rajeev to empower Indian MSMEs with world-leading capabilities. We jointly believe that MSMEs will be the key drivers of India's economic growth. Computers (PCs) are a key tool for business success and their importance is only increasing in the age of AI. We look forward to helping Micro, Small and Medium Enterprises (MSMEs) ASUS Committed to encouraging the selection of EXPERT SERIES computers”.

Collaboration goes beyond just marketing communication

“These computers are built to deliver a truly 'worry-free business experience' through a secure, high-performance and flexible computing platform designed to enhance employee productivity. This collaboration goes beyond mere marketing communication and goes deeper. We are committed to continuously gain insights from Rajiv about MSMEs, innovate and strengthen our value proposition, and enable MSMEs to achieve their true growth potential.”

My rejection of every brand approached

Expressing his thoughts on the partnership with Asus, Quantum Leap Founder and Voice of MSMEs, Rajeev Talreja said, “I value the trust we have received from business owners over the last 20 years, so I have turned down every brand that has approached me over the years. ASUS asked a different question. It was not whether I would promote them, but whether I would tell them what MSMEs really needed. We had that discussion for over a year. Spent a long time”.

Business PC is a category

“We surveyed our own community and found the same shortcoming they mentioned: Most owners don't even know that Business PCs are a category, and they're running their companies on machines made for home use. Before committing to anything, we bought EXPERT SERIES machines for our team and the team responded well to me. My role as a mentor is to bring the voice of business owners to the people who build their machines and help them see technology as an investment rather than an expense. should do

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