Tezzbuzz Desk- There has been a major organizational change in the new national team of the Bharatiya Janata Party. In place of Amit Malviya, who has been handling the IT and social media department of the party for a long time, Deepak Mhaske has now been given the responsibility of national social media coordinator. This is considered a major change in the digital organization of BJP after about 11 years.
After Deepak Mhaske got an important responsibility in the new team of BJP National President Nitin Nabin, the discussion about his political and organizational journey has intensified. According to people associated with the party, Mhaske has been active in BJP's digital campaigns and social media related work for a long time.
Who is Deepak Mhaske?
Deepak Mhaske is a BJP leader originally from Raipur, Chhattisgarh. He has also held the responsibility of national spokesperson in the party and has been active in organization and media related work.
In recent years, he was made the Chairman of Chhattisgarh Medical Services Corporation (CGMSC). He also has the status of Cabinet Minister in the Government of Chhattisgarh.
Deepak Mhaske is seen in the party as a technology-savvy, energetic and strategically thinking young leader. He has played a role in strengthening the digital campaigns of BJP.
Nitin is considered close to Nabin
Deepak Mhaske is also considered close to BJP President Nitin Nabin. When Nitin Nabin was in-charge of Chhattisgarh, Mhaske had worked with him in many works related to the organization.
This is believed to be the reason why he has been given the important responsibility of digital and social media in the new national team. In view of the upcoming elections, social media is an important part of BJP's strategy.
Amit Malviya's responsibility changed after 11 years
Amit Malviya was holding the responsibility of national coordinator of BJP's IT cell since 2015. During this period, many national presidents of the party changed, but Malviya continued in his role.
Now with the formation of Nitin Nabin's new team, this responsibility has been handed over to Deepak Mhaske. Preeti Gandhi has been made co-coordinator of IT cell. Shivanand Dwivedi, Alok Bhatt and Arun Yadav have also been given the responsibility of co-coordinators in the social media department.
Amit Malviya congratulated the new team
Despite being removed from the responsibility, Amit Malviya has congratulated the new team of BJP. He wished all the newly appointed officials in a social media post.
Malviya especially congratulated Deepak Mhaske, saying that he will take over the leadership of BJP's social media department. He expressed confidence that the party's digital communication will reach new heights under the leadership of Mhaske.
He also expressed his gratitude to the supporters and workers who have worked with the digital department of BJP during the last decade.
Many big faces in the new team
Many experienced leaders have been given important responsibilities in Nitin Nabin's new team. Former Union Minister Smriti Irani and BJP strategist Ram Madhav have also returned to the national team.
Women have also been given good participation in the new team. In such a situation, handing over the command of social media to Deepak Mhaske is being considered a sign of a new change in the digital strategy of BJP. Now the focus will be on how the party's IT and social media department carries forward its strategy under his leadership.