Mivi One 5G— Indian audio brand Mivi is going to enter the smartphone market. The company's first smartphone Mivi One 5G will be officially launched in India on September 24. This phone will be sold through the e-commerce platform Flipkart, where its dedicated landing page has been made live. Before the launch, the company has shared many important information related to the phone's camera, processor and after-sales service.
Mivi One 5G: Mivi's new 5G smartphone will be launched for the first time in India on September 24, know the features and price.
The phone will be equipped with Snapdragon processor and 50MP camera
According to the company's official teaser, Mivi One 5G has Qualcomm's Snapdragon 5G chipset. However, the exact model of the processor is yet to be revealed. For photography, the phone will have a dual camera setup on the rear panel, which has a 50-megapixel primary sensor. The phone will run on Android 16 operating system out-of-the-box and will be offered in three color options — Burgundy, Blue, and Green. The expected price of the smartphone can be kept in the budget segment of Rs 15,000.
Mivi Care+: Free doorstep service available on 19,000 pin codes
To strengthen its first entry in the smartphone market, the company has announced 'Mivi Care+' after-sales program. Under this service package, customers will get 1 year complimentary standard warranty and 7 days replacement policy.
“The company will deliver services through over 500 authorized service hubs in India. Customers will be able to avail digital service tracking through the 'Mivi Care+' app and free doorstep pickup and return delivery will be available across over 19,000 pin codes.”
— Mivi Tech Team (Social Media Teaser Announcement)
Competition in budget 5G segment and impact on customers
This is the first smartphone effort from Mivi, which has so far been making earphones, soundbars and audio accessories. Priced in the Rs 15,000 range, the Snapdragon 5G chipset and the boast of comprehensive doorstep after-sales service may attract customers from the budget segment. On the launch day i.e. 24th September, all the variants, storage and exact price of the phone will be revealed.